Talented copywriter and web marketing consultant with success in the areas of print and online marketing and advertising, search engine optimization (SEO), and publicity. One-stop shop for writing expertise, cultural savvy, energy, enthusiasm, and attention to detail.
- Writing marketing copy, reviews of culture, events, fashion, and beauty, and editorial essays
- Search engine optimization (SEO)
- Publicity (web, print, media relations)
- Branding compliance
- Copy editing
- Wrote copy and voice-over script and collaborated on design of main "Getting Started" Flash demo for LookSmart. Demo is prominently located off the Advertiser overview.
- Part of team at One True Media that increased registrants a hundredfold (was ~10 people/day, now ~1000/day) through website content direction, design consulting, keyword-rich blogging, pushing for embeddable, branded movie player for blogs, developing relationships with review sites, and initiating reciprocal links
- Established web content relationships with Oakland Parks and Recreation and LatinEyes.tv; publicized several books on MTV.com
- Booked prominent media appearances for authors
- Helped form a company's publishing division; wrote articles and managed copy from 40 writers
- Accurately and quickly checked hundreds of web pages and creative assets for brand integrity